On Substack, I recently stumble on an interesting article from https://apple.substack.com: when Apple introduces a new round of Macs next year, what if they keep previous generation around but at a lower price point?
It’s a highly possible scenario considering how Apple under Tim Cook operates. The iPhone models multiplication, same is happening with the watch…. next, the Mac? Probably. Is this a good thing? For their bottom line probably, yes, but for the customers? Yes and no.. yes, it makes the brand more accessible but it makes the buying experience a little bit more complicated than it should be with fewer models available. It will be interesting to see how this plays out.