Thanks to the small wonder, the M1 chip and the Apple silicon transition, Mac sales are booming. According to a recent IDC report, Mac sales are up by nearly 30% compared to the same period, a year ago. Apple’s market share increased globally by 1%, which is quite impressive for Apple.
My take: I have the feeling that we ain’t see nothing yet. As the work-from-home trend continues, with the rest of the MacBook Pro line still to transition to the M1 chip, a long-awaited redesiged iMac, 2021 could be a monster year for the Mac and Apple. And beyong 2021 and the pandemic? Ask Horace Dediu.